STORY: UK’s first fully sustainable clingfilm

Fearn Eco-Cling Film is made from sugar cane and is 100% recyclable. Set to launch in May, its inventor says it has “no negative impact on world food production”.

1.2 billion metres of cling film is sold in the UK every year, which is more than the distance to the moon and back …three times.

Fearn Eco-Cling Film has been made without using petroleum, (which is the underlying environmental problem with the traditional form), and instead has innovated a production process using sustainably grown sugar cane “allowing for a fully eco-friendly and workable cling film”.

It’s made using waste from sugar production, which is chopped and pressed to create a pulp and sugar cane alcohol. The alcohol is then turned into ethanol, which is used to power the production facility, in Brazil where the sugar cane is grown. The pulp is turned into resin and transported via ship to Europe where it is turned into cling film.

Matthew Fearn, managing director of Fearn Products, said: “Cling film is one of the biggest guilt-inducing products in households everywhere; we all want to be more environmentally conscious but sometimes convenience comes first and so far, there is no alternative that actually works well. Now at last there is a solution that is environmentally sound. We have worked for the last two years developing our new eco-cling film and we are thrilled that finally we have a workable and fully sustainable product to offer to retail.”

Fearn Eco-Cling Film will be available from May 2020, with an RRP of £3 for 30m.