STORY: Seriously Low Carb creates high-protein wraps
This November sees the arrival of Seriously Low Carb’s latest bread-themed innovation, which comes in the shape of high-protein vegan wraps, that at only 93Kcals, are also low-sugar and high in fibre.
Seriously Low Carb is a category leader within keto-friendly breaded goods that dominates Amazon and online, enjoyin significant success within the indie/deli fray and is now making positive waves within the learned corridors of the major retailers.
The Seriously brand was born back in 2020 when endurance sportsman Andy Welch decided to enter an iron man and accidently discovered keto.
Loving bread but not being allowed to eat high carbs was difficult. Andy’s inability to find a tasty keto-friendly alternative shaped his decision to make his own.
Twelve months of extensive bakery development resulted in the first commercial Seriously Low Carb loaf appearing online.
Sales rose from two-to-three loaves to 12,000 a week – all without any advertising support.
"Our 250,000+ 'Low Carb Legends' are amazingly supportive but even but since day one they’ve asked us to give them a Seriously Low Carb Wrap," says Welch.
"There are others out there, but nothing until now that gives perfect harmony to taste, versatility and nutrition. People want a wrap that can envelop everything, and dry fries well when making quesadillas whilst supporting our keto and weight-loss friendly ambitions (35% fewer calories, 82% lower in carbs, 45% lower in sugar and 118% higher in fibre than their ‘everyday equivalents!)."